We all look forward to red packets during CNY. But wouldn’t it be even better to trade them for something else? Like peace from those relentless questions about our relationship statuses or appearances? (👀 nosey relatives)
Presenting the 黄bao – the first-ever yellow packet that
you can use to bless your “loved ones” with a trip far far away!
We created an online contest and got Scoot fans to nominate their most annoying and nosey relatives they’d like to summon away for the festive season.
We then sent anonymous 黄baos consisting of free flight tickets to the nominees on behalf of the winners.